ATENTO S.A.: Atento Clear Leader in the Latin American Contact Center Outsourcing Services Market

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Atento S.A. issued the following announcement on Dec. 20.

Atento S.A. (NYSE: ATTO), the leading provider of customer relationship management and business process outsourcing services (CRM/BPO) in Latin America, and one of the five top providers worldwide, announces that Frost & Sullivan, the global consulting company specialized in growth strategies, has identified Atento as the clear leader in the contact center outsourcing services in Latin America according to its annual study, “Analysis of the Contact Center Outsourcing Services Market in Latin America and the Caribbean, Forecast to 2024”.

This annual research, published by Frost & Sullivan every year, identified that the contact center outsourcing services market in Latin America and the Caribbean attained $10.41 billion in revenue in 2018, the year base.

In addition of being the leader at the regional level, Atento is also the market leader in Brazil, Mexico (domestic market), Argentina, Chile, Peru and Central America and the Caribbean (domestic market). When considering just the Latin American domestic demand, Atento leadership is even more solid, reaching 23.9% share of the market. In Brazil, the largest market in the region, which accounts for more than 33% of the revenues in the continent, Atento´s share reached 28.1% of the total market in 2018, 16.4p.p. above its closest competitor.

Carlos López-Abadía, Atento´s Chief Executive Officer, commented “Atento´s sustained leadership position in the Latin American contact center outsourcing services market reflects our long-lasting client relationships and unique value offering. We are advancing this leadership position by expanding our range of next generation services and solutions and incorporating advanced digital capabilities. As we double down on our digital and innovation agenda, we continue generating competitive advantages for companies and better experiences for consumers.”


Atento is the leader by market share in Latin America, Brazil, Argentina,
Peru and Chile according to Frost & Sullivan1
 
Latin America
Latin America- Aggregated Domestic Demand2
Latin America-Shore3
Brazil
Mexico
Argentina
Peru
Chile      
CaCar
16.7%
23.9%
16.2%
28.1%
12.5%
[19.9%]2
 (#1)
21.5%
27.9%
29.1%
3,6%
(#1)
(#1)
(#1)
(#1)
(#1)
(#1)
(#1)
[25,3%]2 (#1)


Original source can be found here.

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